Many in the content management industry (and beyond) seem to be slightly obsessed with the buzz that the “cloud” is. The opinions can be quite polar, but for now we’ll concentrate on those embracing virtualization.
In today’s interview, Emmanuel Garcin, VP and GM in North America for open source CMS provider Jahia, shared his thoughts about cloud trends and told us how Jahia is going about it with the newest release of Jahia Cloud.
Did you ever think Zipcars were a more flexible option than, say, Hertz? Jahia is transferring this principle to web content management (+/- one JVM).
From Zipcars to JVMs
In his brilliant Zipcars analogy, Garcin explained how he thought the service was really cool, alluding that the ECM industry could use more flexibility. You can rent a car with Zipcars for even a half an hour, depending on your need. You have a choice of a Chevrolet one day and a BMW the next day, depending on, for example, which girlfriend/boyfriend you are going to pick up that night ;). It is all about the flexibility and responding to customer needs.
The content management industry could use the same levels of flexibility when it comes to hardware in the cloud. It would be a different business model, depending on a customer’s needs, where customers can pay per JVM, if JVMs are only used on demand. The point of this story and the main goal of Jahia is to allow flexibility for the customers, concluded Garcin.
More on CMSWire: Jahia Cloud: Conquering Amazon EC2 for More CMS Flexibility