Best known for content management system migration technologies, Kapow Technologies also does web data services and feeds. In a recently announced partnership with StrikeIron, the vendor released Kapow Web Data Services v7.0, focusing on web data access for small and medium sized businesses.
The Kapow partnership with StrikeIron, a SaaS provider of data on demand as REST or SOAP service calls, introduces an on-demand or SaaS service, while taking a different approach to classical data integration methods, said Andreasen. Note that subscription, billing, account support and user handling is taken care of by StrikeIron. Kapow acts as middleware.
The model here is three-fold:
- Access
- Enrich
- Serve
That, plus the concept of robots, which are automated scripts that you “teach” how to interact with a website. Robots then execute a scripted behavior. One of the benefits is auto access to any data you see in the web browser as RSS feeds or REST services, even if that data is behind personal logins.
The robots you write can, for example, access your personal banking accounts (if you supply login information) and generate various reports based on the data and rules you put around it. Creating a robot is rather simple and looks like a flowchart in RoboMaker, a visual point-and-click desktop tool.
This Web Data Services offering can be quite useful in many scenarios, including the collection of real-time web intelligence and market data.
In the travel industry, the search and planning site GoWaza is one of the examples of how the service can be used. GoWaza collects data and makes it available to customers, who research travel providers to get the best deals.
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